Educational Events

Cancellation Policy:

The entire registration fee will be charged for educational program cancellations made after the registration deadline.  The entire registration fee will also be charged for any registration participant who does not attend the event. Educational programs include events such as trainings, seminars, workshops, tours, webinars and conferences.​ 

Exploring Agritourism for Your Farm Webinar Series

Description

If you are interested in exploring agritourism for your farm or are looking to learn more to help your existing operation, kick off the new year with a free, five-session webinar series. The series will introduce you to agritourism opportunities and challenges and discuss business planning, marketing, creating the customer experience, regulatory considerations, risk management, and available resources.

Funding for this program is made possible, in part, through the Southeast Dairy Business Innovation Initiative by the U.S. Department of Agriculture’s (USDA) Agricultural Marketing Service. Additional information about the Southeast Dairy Business Innovation Initiative can be found at https://tiny.utk.edu/sdbii.  

Date, Times and Location

All sessions will held via Zoom from 11am to 12:30pm CST.

January 5, 2026 Getting Started: An Introduction to Agritourism
Developing a Game Plan: Business Planning and AgPlan

January 7, 2026 Key Concepts for Successful Marketing and Branding
Creating the Customer Experience

January 9, 2026 Regulatory Considerations for Agritourism Enterprises

January 12, 2026 Assessing and Managing Risk
Resources for Your Farm

January 14, 2026 Entrepreneur Experiences and Q&A

Registration

Register online here. Registration is free.

TAEP Eligibility

Producers participating in at least four of the sessions either live or by viewing recordings and who submit session evaluations by February 28, 2026 will receive one educational credit toward the Tennessee Agricultural Enhancement (TAEP) Producer Diversification Cost-Share for the agritourism, fruits and vegetables or value-added sectors. Questions about TAEP should be directed to the TAEP Producer Diversification Coordinator at the Tennessee Department of Agriculture at producer.diversification@tn.gov.  

Questions about the Webinar Series?

Contact Megan Bruch Leffew at mleffew@utk.edu.

Image of flyer with text and picture of family petting goats. 

Exploring Agritourism for Your Farm Webinars - earn what it takes to evaluate, develop and market an agritourism enterprise in this free, five session webinar series. January 5, 7, 9, 12 and 14, 2026. 11am to 12:30pm CST. Register at tiny.utk.edu/ExploringAT

Center for Profitable Agriculture Logo
Southeast Dairy Business Innovation Initiative Logo

Dair-ing To Learn Value-Added Webinar Series

Description

Educational sessions to help direct farm marketers and value-added agriculture entrepreneurs analyze, develop, and grow their enterprises. While the program especially targets value-added dairy producers, all are welcome and encouraged to participate!

Date, Time, and Location

All sessions will be held on the second Tuesday of each month via Zoom at 11:30 AM CDT / 12:30 PM EDT:

January 13, 2026 – “Selling Smart: Business Licenses and Sales Tax Made Simple” – Kortni Blalock, UT Center for Profitable Agriculture

February 10, 2026 – “Making the Most of Milk at the Market” – Liz Mooneyham, UT Center for Profitable Agriculture

March 10, 2026 – “Simplifying Soap and Cosmetic Regulations for Value-Added Producers” – Alaina Boyd, UT Center for Profitable Agriculture

April 14, 2026 – “Digital Marketing Strategies for Farm Businesses” – Alaina Boyd, UT Center for Profitable Agriculture

May 12, 2026 – Session Title TBA – Dr. Mark Morgan, UT Department of Food Science

June 9, 2026 – Session Title TBA – Ty Wolaver, UT Center of Farm Management

July 14, 2026 – Session Title and Speaker TBA

August 12, 2025 – “Considerations for Packaging and Labeling of Value-Added Dairy Products” – Alaina Boyd, UT Center for Profitable Agriculture

September 8, 2026 – “NAFMDA Lessons Learned” – 2026 NAFDMA Professional Development Scholarship Recipients

October 13, 2026 – “How to Conduct A Social Media Audit to Improve Your Farm Business’s Online Marketing Efforts” – Alaina Boyd, UT Center for Profitable Agriculture

November 10, 2026 – Session Title and Speaker TBA

December 8, 2026 – “Tips for Managing Social Media Accounts and Brand Safety” – Alaina Boyd, UT Center for Profitable Agriculture

Registration

Registration is free, but pre-registration is required.

Please register here at tiny.utk.edu/dairing.

Past Recordings

View the YouTube playlist of past Dair-ing to Learn sessions here.

Questions?

Contact Alaina Boyd at 931-486-2777 ext 126 or acboyd@utk.edu.

TAEP Eligibility

Producers participating in at least five (5) sessions per calendar year (January – December 2026) will fulfill one Tennessee Agricultural Enhancement Program (TAEP) Producer Diversification educational requirement for the following Producer Diversification sectors: Agritourism, Fruits and Vegetables, and Value-Added. Questions about TAEP should be directed to the TAEP Producer Diversification Coordinator at the Tennessee Department of Agriculture at producer.diversification@tn.gov.  To receive credit, participants must either attend the live sessions or view recordings AND submit the evaluation/attendance for all sessions by December 31, 2026.  

Funding for this program is made possible, in part, by the U.S. Department of Agriculture’s (USDA) Agricultural Marketing Service. Additional information about the Southeast Dairy Business Innovation Initiative can be found at https://tiny.utk.edu/sdbii.  

Workshop Flyer:

SDBII Frozen Dessert University

Description 

The Southeast Dairy Business Innovation Initiative – SDBII is excited to offer a Frozen Dessert University in collaboration with Carpigiani North America to be held at the Carpigiani North America facility in High Point, North Carolina, from January 12 – 16, 2026.

With funding provided in part by USDA Dairy Business Innovation Initiative resources, UT’s Center for Dairy Advancement and Sustainability is pleased to provide stipends to assist value-added dairy producers or key personnel in the Southeast Region (Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, Puerto Rico, South Carolina, Tennessee, Virginia, and West Virginia) to participate in a special cohort of the Carpigiani Frozen Dessert University in High Point, North Carolina from January 12 – 16, 2026. Selected individuals will be reimbursed up to $1,000 to help defray registration and selected travel expenses for travel and lodging.

Eligibility 

Eligibility is open to owners, managers, or key personnel of the following operation types located in the Southeast Region:

  • Eligible applicants must be affiliated with either an existing or prospective value-added dairy operation.
  • Existing value-added dairy operations must be producing and marketing value-added dairy products (from cattle, sheep, goats, etc.) such as fluid milk, butter, cheese, ice cream, yogurt, soaps, lotions, or other cosmetics.
  • Operations working toward becoming licensed dairy product manufacturers within the next 12 months are eligible to apply as well.
  • Only one applicant is allowed per dairy operation.
  • However, applicants may suggest another person from their operation to be considered if the cohort does not fill up.

Stipend and Travel Reimbursement 

Stipends will be issued as reimbursements once proof of expenses has been provided. Additional stipend considerations:

  • Stipends may take up to 12 weeks to process after the course is completed.
  • Tuition for the course will be paid for directly by UT’s SDBII program.
  • Applicants may be reimbursed up to $1,000.
  • For those who demonstrate expenses less than $1,000, a lower reimbursement amount will be provided to cover expenses in full.

Additional Information on Carpigiani’s Frozen Dessert University

For more information about Carpigiani’s Frozen Dessert University, visit https://lnkd.in/eQZxGK4E.

Application Information

  • Applications open Saturday, November 1, for free tuition and the travel stipend.
  • Applications will close on December 10 by 11:59 pm.

Date, Time, and Location 

Date: January 12 – 16, 2026.

Location: Carpigiani North America Facility located in High Point, North Carolina.

Registration 

Register for the 2026 SDBII Frozen Dessert University event online now at https://lnkd.in/erKwCNEu.

Questions? 

Contact Extension specialists Shep Stearns at sstearn1@utk.edu or Ansley Roper at aroper2@utk.edu with any questions regarding this event. 

Workshop Flyer: